Tuesday, May 22, 2018

The Mpowerment Social Media Awards 2018

2018 Mpowerment Social Media Contestants:

Facebook contestants (click to enlarge):

 Twitter contestants:

Insta contestants:

WHAT? A Social Media contest?!?  Yes! Think of this as a little friendly competition between Mpowerment Projects (MP) globally. Just think, the more Fans and Followers your Project has, the more community-building and HIV-prevention goodness gets out and into your community.  BOOM!

The contest is on two social media platforms:  Facebook and Twitter

WHEN? This contest is held between Friday June 1, 2018  - ending Tuesday July 31st, 2018 11:59 PT.  

MORE: What is the Mpowerment Project?

TO ENTER: Post your social networking numbers along with today's date in the comment section below.

Include the social media your MP uses along with your current fans and followers. Include all of your social media if you want (Instagram / tumblr, Youtube, Meet-up  etc.) Enter by Friday, June 2, 2018. 

This competition is open to any Mpowerment Project, anywhere.

Starting in June we will post updated stats on where your Mpowerment Project stands regarding Fans and Followers.  

Join us for a Mpowerment Training.


CATEGORIES: There are SIX categories on two social media platforms. The platforms are Facebook and Twitter. The categories are:

HUGE on FACEBOOK: The Mpowerment Project (MP) with the most Fans on a MP Fan Page WINS.

HUGE on TWITTER. The MP with the most Followers on a MP Twitter WINS.

NEW FAN CHAMPIONSThe MP with the most added Fans between June and July on your Facebook Fan Page WINS.
NEW FOLLOWER CHAMPIONSThe MP with the most added Followers between June and July 2017 on Twitter WINS.

THE CHUBBIE AWARD. - The MP who has the biggest percentage change in Facebook Fans between June and July WINS.
THE CHUBBIE AWARD. - The MP who has the biggest percentage change in Twitter Followers between June and July WINS.


WINNING! In August the numbers will be tabulated and winners announced. 
Champions receive: 
1) Bragging rights and endless admiration.
2) A suitable for framing MP Social Media certificate of achievement.
Imagine this on your wall.
3) A social media shout out from the national Mpowerment UCSF/CAPS social media accounts.
4) If your Mpowerment places in the ‘top 7’ overall Fan Page Likes and Twitter followers,  your MP will be featured in Mpowerment training slides, presentation slides at conferences, MP printed materials and MP blog posts and tweets for the next year. 
5) The opportunity to publish your highly-coveted best-practices and winning strategies right here on the Mpowerment blog.
6) A compiled record of your social media key performance indicators.

The contest is on two social media platforms:  Facebook and Twitter
We want to help you win.  We will be sharing Facebook and Twitter pro-tips throughout the contest, STAY TUNED. 

NOTES:  Your Projects twitter account can be disqualified if it has not been used in the last four months.  The Chubbie Twitter - To enter your MP twitter, your account must begin with a minimum of 37 followers.

Check out last year's Social Media Awards blog.


TOP 7s FACEBOOK & TWITTER 2017.  Who you need to catch!

2017 TOP 7 FACEBOOK Mpowerment Projects (by number of Fans)
Our MSociety Houston TX
Project REAL Asbury Park NJ

Follow the Mpowerment Project on Facebook

2017 TOP 7 TWITTER Mpowerment Projects (by number of Followers)

The Q Austin, TX   https://twitter.com/q_austin
U-BE United Black Ellument Dallas TX   https://twitter.com/UBEllument
GLAM Burlington VT   https://twitter.com/GLAMvt 
D.E.N.I.M. Collection Washington DC   https://twitter.com/DENIMinDC 
Mpowerment Long Island NY   https://twitter.com/MpowermentLI
DFW FUSE Dallas TX  https://twitter.com/DFWfuse 
M Factor El Paso TX   https://twitter.com/MFactor915

Follow the Mpowerment Project on Twitter


Previous Mpowerment Social Media Award Champions:

2017 MP Social Media Champions:
HUGE on Facebook: Q Austin, TX 5138 Fans
HUGE on TWITTER: Q Austin, TX 1259 Followers
MOST NEW FANS: Project Real, Asbury NJ 268 Fans
MOST NEW FOLLOWERS: Q Austin, TX 108 Followers
CHUBBIE AWARD - TWITTER:  Project Real, Asbury NJ .36%

2016 MP Social Media Champions:
HUGE on FACEBOOK The Q Austin TX 4899 Fans
HUGE on TWITTER AMP Vegas NV 1350 Followers
MOST NEW FANS The Q Austin TX added 1828 Fans
MOST NEW FOLLOWERS The D.E.N.I.M. Collection added 238 Followers
CHUBBIE AWARD - FACEBOOK Holatinos NY 76% increase
CHUBBIE AWARD - TWITTER Holatinos NY 83% increase

2015 MP Social Media Champions:
HUGE on TWITTER - Vegas Mpowerment Project NV
THE CHUBBIE AWARD - twitter -  M Society, MP Houston TX

2014 MP Social Media Champions:
Most Facebook Fans Overall - FUSE, MP Dallas TX
Most Added Fans - FUSE, MP Dallas TX
Most Twitter Followers - Vegas Mpowerment Project NV
Most Added Twitter Followers - The Q Austin, MP TX


Be sure to connect with the Mpowerment Project on Facebook and Twitter.

QUESTIONS?  Making high-impact HIV prevention possible for Community Based Organizations: Capacity Building Assistance (CBA) services available. via University California San Francisco Center for AIDS Prevention Studies.

Tuesday, March 27, 2018

How to configure coordinator roles and their responsibilities. Mpowerment Best Practices

The Mpowerment Project has multiple components that work together synergistically. It is important to implement all of the Mpowerment Core Elements

To do this most effectively, we recommend hiring at least 1.5 Coordinators dedicated to facilitating and implementing the Project. However, if the program is being implemented in a large city, 2 or more Coordinators are preferable.

MORE: What is the Mpowerment Project? 

DOWNLOAD MEDYK. The Mpowerment manual is free! Module 4 is all about Coordinators. Their responsibilities and supervision tips.  

Implementing the intervention with one full-time Coordinator or two half-time Coordinators is possible, but more challenging. It is unlikely that the Mpowerment Project can be implemented successfully with less than a full-time person. It is important to recognize that the Mpowerment Project’s objectives are to change the social environment, build a supportive, healthy community of young adult gay/bisexual men, and mobilize that community to fight HIV. 

This simply is not possible to do with less than a full-time Coordinator. 

Learn to recognize what Core Elements are missing or need attention . . . be reflective!

Coordinator roles

The Project Coordinators serve three important functions of equal importance:
  • They are responsible for coordinating the Project and for ensuring that different activities such as Social Outreach Events, publicity, and M-groups are carried out.
  • They are the starting points (along with the Core Group) for the diffusion process, one of the Guiding Principles, that spreads the importance of knowing one's HIV status, PrEP as an option, as well as safer sex messages to all young gay/bisexual men in the community. Fighting HIV stigma, staying on meds and seeing a doctor regularly if one is living with HIV are critical messages to diffuse throughout the community. If one envisions the diffusion process as a pond with ripples emanating outward from the center, the Coordinators are the pebbles dropped into the pond that begin creating the ripples.
  • They facilitate the empowerment of the young gay/bisexual men who join the Project as volunteers. Empowerment of young men is another Guiding Principle of the Project. 
The D.E.N.I.M. Collection, Mpowerment Washington DC

Working together and dividing up responsibilities

Coordinators must be able to work effectively as a team because everything that one Coordinator does affects the work of other Coordinator(s) either directly or indirectly. For example, one Coordinator's ability to run M-groups relies on another Coordinator's outreach efforts that effectively identify men to attend the groups. This interdependence requires the Coordinators to work together closely, be in frequent communication, and know what each other is doing, particularly as it pertains to their own responsibilities.

An important way to foster teamwork and ensure that all tasks are being accomplished is for the Coordinators to have a weekly, regularly scheduled meeting.  At these meetings, they can go over each other's behavioral objectives.  To ensure that tasks are identified, assigned to someone responsible for completing them, and that progress is being made. The intent here is not to have Coordinators supervisor each other's work, but rather to ensure that tasks are being accompanied that fall within each Coordinator's area of responsibility.

RELATED:  What characteristics we look for in coordinators.

The GMHC Crew, Mpowerment Fairfax, VA
Coordinators should be outgoing, comfortable talking to strangers, passionate about HIV prevention and community-building, willing to share decision-making power, and enthusiastic about conducting all the Core Elements.

Configuration of two full-time Coordinator positions

Outreach Coordinator is responsible for coordinating the Project’s events, the outreach team, and publicity. This position also co-facilitates M-groups, Core Group meetings, and has administrative and evaluation responsibilities.

Small Group Coordinator is responsible for recruiting young men to participate in M-groups, making all preparations for M-groups, and co-facilitating them. He is also responsible for administrative and evaluation duties. 

RELATED:  Reflect, reflect, reflect. As coordinators are we following the Guiding Principles of Mpowerment?  

SOMOS OC, Mpowerment Orange County CA

Be sure to connect with the Mpowerment Project on Facebook and Twitter.

QUESTIONS?  Making high-impact HIV prevention possible for Community Based Organizations: Capacity Building Assistance (CBA) services available. via University California San Francisco Center for AIDS Prevention Studies.

Wednesday, February 21, 2018

10+ Event Ideas Your Mpowerment Project Volunteers Can Make Happen


  • Why social Outreach Events?
  • List of event ideas.

Why Social Outreach Events?

In designing the Mpowerment Project (MP), we conducted extensive research into what accounts for high-risk sexual behavior among young gay and bisexual men. This research clearly shows that many young men are not sufficiently motivated by or interested in HIV prevention issues to seek help in changing risky sexual behavior (download Module 1: Overview). We learned, for example, that when community-based organizations offer safer sex/PrEP/HIV testing workshops and other HIV-prevention services, very few young gay and bisexual men attend.

In contrast to the lack of interest in HIV, social concerns are highly motivating for young men. They are very interested in opportunities to meet other men of their own age, and to find places besides bars and nightclubs where they can socialize. Many are seeking a sense of community and therefore desire stronger, more supportive social ties with other young men. It makes more sense to host a fun event than to offer a safer sex workshop. Once they have come together for a Social Outreach Event, the event provides an excellent opportunity to promote safer sex and testing and to recruit them into further involvement with the Project's activities. 
Social concerns are highly motivating for young bisexual/gay men, so attract them to your Project through addressing their social needs.

Take this list and use it as a brainstorming tool for your Core Group to inspire your own weekly events, outings or forums.  

Also, refer to the interests indicated by young men in your own community after conducting your own MP Community Assessment (Module 2 Community Assessment - Knowing Your Community). 

Many of these event ideas came directly from suggestions of young gay and bi men at weekly "Coffee Talk" chat sessions and form discussions generated in M-Groups (Link M-Groups). Keep a running list of topics, ideas, suggestions, concerns and interests around in the house for your Core Group and volunteers to periodically review and from which they may plan.

We suggest you look at the marketing materials other Mpowerment coordinators have used and "borrow and improve" on their event and design ideas. Click me: Mpowerment Flickr.

List of event ideas.
  1. Body image forum (i.e. The Body Beautiful)
  2. Physiological concomitants to homosexuality
  3. How to find true love in a man-eat-man world (relationship forum)
  4. Spirituality and the modern young gay man
  5. Print out any article from our British brothers FS Magazine.  Discuss.
  6. What the world religions have to say about homos and lesbos
  7. Leadership in the gay community. Invite your local gay and bi men and have them come in and talk about the issues 
    Mpowerment YVR | Vancouver BC
  8. Testicular cancer awareness. American Cancer Society
  9. PFLAG moms and their sons' coming out stories. Invite your local chapter
  10. Domestic violence awareness
  11. Geeks Out. Pop and gaming culture. Comic-cons and queer fandom
  12. Our trans brothers and sisters
  13. Homo for the Holidays (how to handle family issues over the holidays)
  14. Time Capsule. Have your volunteers and helpers write messages and leave cultural ephemera to be opened in 10 years. FB link
  15. Queer bike gang. Bicycle repair and maintenance
  16. Queer marketing. Ask participants to pick out advertising from gay-branded magazines and discuss what it says about companies and their marketing research
  17. Yoga (Yogay)
  18. Voter Registration Event (non partisan).
  19. Ask the doctor - gay men's health issues
  20. Making relationships work
  21. Gay parenting  
  22. Queer cinema / Movie night and discussion
  23. TV night and discussion
  24. Gay News from Around the World! - A host brings in the latest news and issues and passes out slips of paper with little snippets of trivia, information and news. See what issues take off.
  25. Creative writing 
  26. Mpowerment teach-back night. Share what you've learned
  27. Knowing Your Limit. Substance use and safety.
  28. Transgender news, events and issues.
  29. Healthy living
  30. Queers in television
  31. People living with HIV and telling their stories
  32. Martial Arts and self defense
    Project LOL, Mpowerment Newark NJ
  33. How to maintain meaningful friendships.  Get-to-Know-You night.
  34. Cosmos tv series. Watch a episode. Is there intelligent life among the stars? Discuss.
  35. Political awareness.  News and events. 
  36. Coping with stress. Resiliency best practices.
  37. Support recovery
  38. Civic participation. Voter registration drive (non partisan)
  39. Sci Fi / Fantasy cos-play night (Doctor Who, Star Trek, Harry Potter, Star Wars etc).
  40. Self esteem. 
  41. How to come out
  42. Forgiveness. 
  43. Gay slang and vocabulary 
    DENIM Mpowerment Washington DC
  44. Gay discrimination / out at work
  45. Community elder's stories
  46. Out and about volunteer events. Show up en masse in Project t-shirts to magically help a local non-profit organization.
  47. Car repair and maintenance
  48. The Celluloid Closet. Watch and discuss.
  49. Out and in the armed forces
  50. Invite local mayors, supervisors, congresspersons & LGBT friendly politicos.
  51. History of ACT - UP
  52. Media and the gays. How media portrays gay men. Discuss
  53. The Gays in History (local, national, global)
  54. Gay culture
  55. Poetry and more poetry
  56. Delete Grindr. Join Book Club.
  57. How to party as a verb (alcohol use, drinking and binge drinking awareness)
  58. Marriage Equality (state-by-state and local, national news updates)
  59. Bring in your local college and community college recruiters
  60. HIV medications and the latest treatments
    Vegas Mpowerment Project, NV
  61. Financial advice - How do you spend your gay dollars?
  62. Fashion past, present and future.
  63. Online sex and best practices of meet up / hook up apps
  64. Internet dating
  65. Agency Appreciation Night. Invite your Executive director and/or supervisor of your Project to come in for appreciation and Q and A.
  66. Tweet up. Meet and share social media best practices. Follow and like other Mpowerment Projects.
  67. Pop Up Gay Bar. Show up en masse in Project t-shirts and visit a straight-gay-friendly bar for a night.
  68. Millennial LGBTQ activism. Where we are at, where we are going.
  69. Happy lists.  Everyone create one.
  70. Community involvement 101. Best ways to enact lasting change.
  71. Sex toys 101 
  72. Ones attitudes and how they affect your present and future.
    Q Austin, Mpowerment Texas
  73. Shake that booty. Fitness classes.
  74. ASAP Science night. Watch a video by Mitchell and Gregory the ASAP Science guys 
  75. Sports.
  76. Learning to become a man.  
  77. Your Mpowerment Project. A year in review. (New Year's Event)
  78. Cruising, coupling and communication.
  79. Queer happiness and different ways to obtain it.
  80. State of your Mpowerment Project. Progress report on your community mobilization efforts
  81. Movie night BINGO.
  82. You are what you eat. Potluck and Foodie night!  Eat and be social. 
  83. Talk to your local pride event organizers
  84. Gay medical issues. Bring in a local gay and/or gay doctor.  
    tayf, Beirut Lebannon
  85. Out to Quit. Smoking awareness 
  86. Our lesbian sisters
  87. How to enjoy nature. The National Park Service
  88. Ted Talk discussion night.  Show a short clip.  Discuss.
  89. Humans vs. Zombies (take over a local park)
  90. Gay republicans
  91. The Crafty Queer - Arts and crafts 
  92. Wholesome queer communities; Radical Fairies, Sisters of Perpetual Indulgence 
  93. The Religious Right is neither
  94. Atheist & Gay = Gaythiest.  Non-belief in the queer community.
  95. The Epidemic of Gay Loneliness  - and ways to fight it.
  96. Spades Tournament 
  97. Park cruise n' games. Field games at the local park.  (tag football, obstacle courses, sack races, etc.)
  98. Near a national park?  Group tour!
  99. Gay roller skate / Gay ice skate events. 
  100. "Gay men in my 20's, 30's, 40's, 50's, 60's and beyond" panel discussion. Feature panelists from every decade answering the following questions:
  • Values I would like to instill in the next generation
  • Experiences I found to be most valuable or satisfying
  • My family plans and goals
  • Important decisions I must make
  • How I spend my time
  • How I spend my money
  • New skills and interests
  • My goals for the next ten years 

Being part of a supportive, health-promoting gay community, rather than only having a few gay friends, means that a young man can hear supportive messages about being gay, and about having safer sex and HIV testing from many people. 

Be sure to connect with the Mpowerment Project on Facebook and Twitter.

QUESTIONS?  Making high-impact HIV prevention possible for Community Based Organizations: Capacity Building Assistance (CBA) services available. via University California San Francisco Center for AIDS Prevention Studies.

Wednesday, January 24, 2018

Evaluating Mpowerment Social Outreach Events

Learn from your experience.
It is important to evaluate every Social Outreach Event, whether formally through the use of evaluation measures, or informally by observing who attended and how the event went. Each outreach event can be viewed as a learning process for both the Coordinators and the Core Group.

At the next Core Group meeting following each Social Outreach Event, set aside time to share and process thoughts and feelings about the event. Congratulate each other on what went well, discuss what you learned, and decide how to improve future events.

Here are a couple of key questions to ask:

  • Was publicity for the event effective? (Did it reach enough men? Did it reach men who had never before attended any events? Did you reach all segments that you wanted to of the young gay/ bisexual men’s community?)
  • Was the outreach performance carried out well? (Did it keep the attention of the young men present? Was it interesting or funny? Did it effectively convey a message supportive of PrEP, or staying in treatment if living with HIV?) 
  • Which segments of the young gay/bisexual men’s community did and did not attend the event? (Did it attract the segments that you intended to reach? If not, how could you reach them in the future?) 
  • Which segments of the young gay/bisexual men’s community did and did not attend the event? (Did it attract the segments that you intended to reach? If not, how could you reach them in the future?) 

While Projects often put on Social Outreach Events that are wonderfully successful, all Projects have also put on some events that can hardly be 
classified as highly successful, although in fairness they may not have been failures either. Regardless of the outcome, keep a sense of humor about you and don’t get discouraged. Remember—even if an event does not live up to expectations, it may still have reached a number of men. New men may have been recruited to the Project or to M-groups, and may have formed new, supportive friendships.

Remember this.
Regardless of how successful a Social Outreach Event may be, learn from what may not have worked so well and use that insight in future planning. Consider what went right and what was less successful, and learn from the experiences—and then move on. It is also important to find ways to support Team members when they experience disappointment. However, we have found that it is not helpful to dwell too long on failures, point fingers, or spend inordinate amounts of time complaining about a non- responsive community. In short, for all of the above reasons, it is critically important that the Coordinators and the Core Group evaluate together every medium and large outreach event (as well as occasionally evaluate the effectiveness of a Project’s smaller, ongoing events). 

Record every event.

The Mpowerment Project Social Outreach Event Evaluation Form will be useful in guiding the Core Group discussion about each event (See Module 12: Evaluation, Figure 12.8 for the Social Outreach Event Evaluation Form.). Following the discussion, we suggest that the Project Coordinator complete a written copy of the form to serve as a record of the Project’s activities. In addition, with the form keep copies of all materials used for the event, including flyers, posters, ads, camera-ready art, photos, and so forth. Many Projects have found that making a scrapbook of all this material serves as an exciting and comprehensive visual history for new Project participants, implementing agency staff, funders, and future Coordinators. Many Projects also use their Facebook Pages and Instagram accounts to upload photos of recent events, in effect maintaining an on-line scrapbook.

Keeping complete records is important in providing documentation of Project activities. It also prevents the duplication of efforts in case an event is repeated or any of the materials are needed for future events. In addition, records help Project volunteers learn from the experiences of past participants. For more information on Project evaluation, see Module 12: Evaluation.

MORE:  2 simple ways to evaluate Social Outreach Events: Mpowerment Best practices.

BONUS:  Mpowerment Projects share event materials

DYK. The Mpowerment manual is free! Module 7 is Outreach - Social Events and the Outreach Team.  Planning forms and sample calendars, MORE!   

Be sure to connect with the Mpowerment Project on Facebook and Twitter.

QUESTIONS?  Making high-impact HIV prevention possible for Community Based Organizations: Capacity Building Assistance (CBA) services available. via University California San Francisco Center for AIDS Prevention Studies